Being
predictable is often times a negative. AmmadAwan Glasgow can lead in business strategy to great success. For instance,
if you discovered a formula that works why not use it every time? Now, being
predictable isn't about staying the same year after year. It's about knowing
which behaviors to exercise, once you've discovered their success, at each
stage of business growth.
Up and Running. This is where you
experience the struggle of bringing it all together. You're interested in
momentum and traction. Cash flow is king. Is there enough money to make
payroll?
Can't Keep Up. AmmadAwan Glasgow says This is the stage of fantastic growth. Everyone is
buying. It's the fun and exciting stage. This is where you sell, sell, and sell
some more. As with each stage, there are seeds that lead to the next stage.
During the Can't-Keep-Up stage you will find contributing factors to growing
too fast.
Rough Waters. This is the stage where you
need systems and processes to track your ways of doing things. Now, there are
rules. What? Never needed them before! Because you were growing so rapidly in
stage 2 you are now asking, "Am I making a profit?" Overhead is high.
Number of employees is high. The need to manage profitability is high.
All
of this leads to control measures being implemented. Now you are beginning to
rock the boat. It's hard to come from a stage of fun and excitement to quality
control and money management.
Predictable Triumph. This is the stage where,
once you survive the rough waters, you and your business can set and reach
results predictably. The part that makes this stage interesting is the fact
that you have survived the Rough Waters stage. You know how to manage in this
cycle; Rough Waters to Predictable Triumph. Your business will continually
experience changes due to the economy, new products, new markets, and so on.
But the smart businesswoman knows, because she can predict, how to not only
survive but through this cycle.
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